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Tasked with coming up with an idea that would generate conversation around the launch of Netflix documentary The Tinder Swindler, we took over Oxford Circus tube and other London and U.S. hotspots with an outdoor media campaign to get the message out – beware of #TheTinderSwindler. He starts by getting you to cover dinner, the next thing you know you’re on the phone to dial-a-loan trying to send him £50k.

The Tinder Swindler topped No.1 globally on Netflix in its first week of launch.

Brough to you by Pocc Studios