Senior CRM Executive

Fixed Term Contract
Location

London

Salary

£38,000 - £41,000

Date Added

07/06/2024

Closing Date

08/07/2024

About the company

The Independent is a leading digital-only news publisher with a global reach, offering independent journalism to over 100 million unique visitors monthly. Established in 1986, it transitioned to a fully digital platform in 2016, thriving on innovation and maintaining its values-based journalism. The Independent publishes in six languages and continues to expand through diverse revenue streams including subscriptions and eCommerce.

Job Description

9-Month FTC Maternity Cover

Salary: £38-41k
Bonus Potential: N/A
Location: Alphabeta Building, 14-18 Finsbury Square, London EC2A 1AH
Reports to: Senior Marketing & CRM Manager

 

About the Role:
We are seeking a Senior CRM Executive to join our dynamic CRM and marketing team for a 9-month maternity cover. Reporting to the Senior Marketing & CRM Manager, you’ll be responsible for planning, implementing, and reporting on campaigns that drive engagement and generate revenue for The Independent and The Evening Standard.

Key Responsibilities:
– Implement commercial campaigns across The Independent and The Evening Standard.
– Prepare and distribute performance reports.
– Coordinate the sponsorship calendar for The Independent’s newsletters.
– Write creative briefs and work with the marketing designer on campaign assets.
– Oversee email campaign builds and ensure timely delivery.
– Collaborate with affiliates on key eCommerce events.
– Support The Evening Standard’s events team with marketing campaigns.
– Ensure GDPR compliance in all campaigns.

About You:
– Hands-on CRM specialist with 2+ years of experience.
– Strong commercial awareness and ability to identify market opportunities.
– Proficient in building, deploying, and testing campaigns within a CEP/CRM system.
– Experienced in CRM retention and engagement strategies.
– Comfortable working with data and commercial teams.
– Highly motivated, results-oriented, and eager to learn.

Skills and Experience:
– Proficient in conceptualising, building, and reporting on email campaigns.
– Experienced in growing loyalty/subscriber bases.
– Results-driven with a positive mindset.
– Strong collaboration skills and attention to detail.
– Ability to manage multiple projects under tight deadlines.

Desirable:
– Experience with Braze (Customer Engagement Platform).
– Background in news, media, and publishing.
– Marketing degree or equivalent qualification.
– Basic HTML/Liquid troubleshooting skills.

How to Apply

Our Values:
– Inclusive: Championing diversity in our teams and reporting.
– Innovative: Breaking the mould and trying new ideas in pursuit of excellence.
– Independent: Valuing honesty and integrity above outside influences.

We are committed to building a diverse workforce that represents our global audience. If you require reasonable adjustments to complete your application, please let us know.

Join us at an exciting time of growth and make an impact with your CRM expertise. Apply now to be part of our innovative team.